Copenhagen based director and designer Anders Schrøder has created this snappy 30 second ad for Manchester based agency BJL. The TV ad which wilbe broadcast locally in the north east and was produced through London animation studio Sherbet,is for Newcastle and Tyne and Wear’s popular Metro Radio station. Website versions of the commercial are also to be shown throughout the north and also in Scotland to further promote the big city radio network, including TFM, Key 103, Clyde, Radio Aire.

Using After FX and graphics designed by the director, the ad promotes a fun phone in competition and pokes fun using word play with the names of well known artists of the moment.

Simon Hall from BJL was Art Director, Sherbet Producer was Jayne Bevitt, and music designer was Tom Calvert.