NEW SHERBET DIRECTOR ALEX ROBINSON CREATES STYLISH COMMERCIALS FOR CHARLESTON GRILL
New signing Alex Robinson put the sophistication into animation while making two short commercials to promote Carolina based restaurant chain Charleston Grill. Set to a Jazz track, Alex uses a combination of cleverly treated live action and stylish typography, to capture the elegant mood. Commissioned by Carolina based agency Rawle Murdy, the two 15 second commercials were created to fit in and enhance the restaurant chains' existing branding. Sherbet producer was Jonathan Bairstow.